Pringles - Tribe
A brilliant new Pringles spot from Grey, Mexico. People always bitch and moan about the size of the tube, so it's great to see it being addressed - especially when it's in a way that says 'we hear you, but get over it'.
Update: Apparently the idea was nicked from this Tumblr, although neither the owners or Grey have spoken out about it, except to say that the spot was never authorised to run. Personally I think it's a great spot, and while the idea could have been taken from the blog (even if it was, it's all inspiration), I can easily imagine someone else from Grey coming up with it. So there.