Moonrise Kingdom
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Prometheus in Paris
Continuing the world's best viral marketing campaign ever is this disused metro station in Paris being used as a Prometheus ad.
According to the press release, Paris subway passengers will be able to "live for a few seconds the mysterious atmosphere of the cave in which a team of scientists, parties in the darkest corners of the universe aboard Prometheus spacecraft, will discover the origins of humanity."
Dan Weiden - A Creative Perspective
"It's not a choice. It's just expanding the opportunities."
"I don't like being nostalgic and I don't like being futuristic, I just like working with what we've got right now because half the time when people think they know what the future is, they're just making shit up."
"What will not go away is the art of storytelling. When you read a book, when you watch a movie, when you see a television commercial, that's a one-way piece of communication, and that's always going to be powerful. Always. Always. Always. Always."