Nike - Cut Through L.A

Is it art? Is it an ad? Can ads be art? Is it live? Isn't it? Who is this God person anyway? Whatever it is, it's a superb idea from W+K for Nike. Even though it's 2½ minutes long, it's oddly memorising. 

GAP

I like this new Gap spot by Ogilvy featuring Kaki King, although nothing can beat their swing/bullet-time spot from back in 1998 which not only brought swing back to the masses but also featured bullet-time a year before everyone went mad about it in The Matrix. Classic.

Danes OK with Children Smoking. Thais, Not So Much.

You've probably seen this video from The Thai Health Promotion Foundation.

Today, a suggested story or page or whatever it was popped up in my Facebook feed which contained this video.

The latter is from Danish non-profit YouMe Family (they aim to improve society through projects focusing on CSR, sustainability and innovation) and is called 'Got a Light?' It's basically exactly the same thing (kids asking smokers for a light). It goes on to say that 9 out of 10 smokers offered the child a light or a cigarette. No notes were passed over or anything, it's purely to raise attention. 

Similar, aren't they. I'm not entirely sure I have a point as I don't object (mostly) to copying like this (if it even is) and anyway, it's all for a good cause. I just felt like sharing.