Or so they claim.
This Durex online ad by Euro RSCG was recently cleared by the ASA (I know, right?) after people had complained about it's sexual content. It is sexy, no doubt about that, but oh so refreshing to see something let go by the ASA.
Am I the only one who gets creeped out by her voice? Although, I don't think it's just her voice, it's the whole idea of this computer being a substitute for people. People may moan about Facebook ruining social lives and all that crap, but Siri really takes it one step futher. Or has the prospective possibility to do so at least. I can't be the only one who can hear her saying "I'm sorry, John. I'm afraid I can't do that." It's all very Skynet.
On a side note, John Malcovich really does have the most amazing voice, doesn't he.
Has anyone ever clicked on a pop-up YouTube ad? I'd really like to know. If they answer is 'yes', how many of those clicks were accidental? Anyway, Almap BBDO and Volkswagen came up with a good idea, albeit still fairly risky - not sure I'd have clicked on it, but there you go.
